Together We're Giant
So our team finally won some championships.
We wanted to tap into SF's burgeoning fanaticism and allow people to connect with the Giants on a new level. We brought the players off the field to help fans through their everyday anxieties, paying back what the fans do for the players during games. In doing so, we united the city into one big trophy winning love-fest.
Some of my work from other SF Giants campaigns can be found here.